Senior Analyst - Brand Analytics

Key Responsibilities

• Drive strategic analytics projects across commercial, patient, market, and competitive intelligence domains.
• Generate actionable insights from diverse healthcare and commercial datasets to support brand strategy and business performance.
• Partner with global, regional, and local stakeholders to translate business questions into analytical solutions.
• Develop executive-ready presentations and dashboards that communicate complex findings to non-technical audiences.
• Lead high-impact deliverables including market assessments, performance monitoring, patient journey analyses, opportunity sizing, and insight generation.
• Act as a bridge between business teams and technical/data teams to ensure effective execution of analytical initiatives.
• Support adoption of AI-enabled analytics solutions and innovative approaches to insight generation.

Essential Requirements: 

• 5+ years of experience in Pharmaceutical, Biotechnology, Healthcare Analytics, Consulting, Market Research, or Knowledge Process Outsourcing (KPO) environments.
• Strong exposure to US and/or International Commercial Analytics, Brand Analytics, Patient Analytics, and Market Performance projects.
• Hands-on experience working with patient-level and claims datasets, including longitudinal patient data analysis, treatment dynamics, patient journey, adherence, persistence, switch patterns, and healthcare utilisation analyses.
• Experience supporting global and regional stakeholders in a matrixed environment.
• Exposure to US healthcare data and market dynamics is highly desirable and will be considered a significant advantage.

Technical Skills

• Advanced proficiency in SQL, Snowflake, Python, Power BI, Excel, and PowerPoint.
• Strong expertise in healthcare data ecosystems and databases, including: IQVIA MIDAS IQVIA Claims and Longitudinal Patient Data (LRx, APLD or equivalent) JMDC, MDV (Japan) WIG2, SHI-based datasets (Germany) Other syndicated and patient-level healthcare data sources
• Experience in developing analytical frameworks, dashboards, and automated reporting solutions.

Business & Communication Skills

• Strong data storytelling and insight synthesis capabilities.
• Proven ability to communicate complex analyses to senior business stakeholders.
• Excellent stakeholder management, consulting, and presentation skills.
• Demonstrated ability to manage multiple priorities and work effectively across diverse teams and geographies.

Preferred Qualifications

• Advanced degree in Life Sciences, Pharmacy, Medicine (MD/MBBS/BDS), Public Health, Biostatistics, or related field.
• MBA or equivalent business qualification preferred.
• Experience with secondary intelligence and market research platforms such as: Evaluate Pharma AlphaSense Capital IQ Clarivate Similar commercial intelligence platforms
• Experience with AI, GenAI, and advanced analytics applications within healthcare and pharmaceutical domains.
• Knowledge of launch readiness, forecasting support, patient segmentation, and commercial strategy analytics.

Desirable Requirements

• Naturally curious and insight-driven.
• Comfortable navigating large, complex healthcare datasets.
• Business-oriented with a strong problem-solving mindset.
• Adaptable and capable of working across multiple brands, therapy areas, and stakeholder groups.
• Passionate about transforming data into actionable business decisions.

Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture

Benefits and Rewards: Learn about all the ways we’ll help you thrive personally and professionally.
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